OptimumResponse | about us

Leadership

Optimum Response is led by Craig Karnis a veteran in the Internet Marketing fields of e-commerce, direct marketing, and brand marketing. Mr. Karnis has spent the last decade working for both Madison Avenue advertising giants as well as e-commerce startups managing the strategy and execution for direct marketing and Internet branding campaigns.

Most recently, Mr. Karnis was Vice President, Internet Marketing from 2003 to 2006 for a top Washington, D.C. area Advocacy firm. In this role he developed and managed the Internet marketing and media for advocacy campaigns that served trade associations and fortune 100 companies.

Karnis is certified as both a Google Adwords Professional and Yahoo Search Ambassador. He has spoken on the topic of grassroots Internet marketing at the US Chamber of Commerce and was an All-star Performance Marketing panelist hosted by Institute for International Research. Mr. Karnis has been a guest lecturer at Georgetown University teaching students the next generation in Internet marketing.

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